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Fashion is Ageless, Style is Constant
No matter your age, we all want to feel great in our clothes. Fashion is ageless and whatever your personal style may be, you shouldn’t have to adapt your fashion due to your age. We are led to believe that fashion should be ‘age appropriate’. Some may say the fashion industry is failing the older generation of consumers. Clothing advertisements predominantly feature younger looking models showing a latest collection. This can in avertedly put consumers off shopping at a particular brand. Especially when customers have shopped with a brand before, but their use of younger models in campaigns can end up scaring away those who had previously been loyal. After…
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Staying Sustainable in the fashion community
Community as an ideology allows us to feel a part of something and fashion allows us to instead be individual. Whether it’s where we live, supporting a sports team or just having one thing in common. It’s the concept of coming together and having a sense of belonging. As a community, we can come together to care for the world we live in. Climate change is a huge issue as we know. The production and waste of clothing contributes to the strain put on the planet enormously with CO2 emissions. Not to mention the amount of clothes we throw away to landfill. Brands such as Zara, H&M and ASOS have…
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Fashion and Technology – What Does the Future in Fashion Look Like?
Technology is constantly adapting and progressing. If we compare the technology that was available 5 years ago to now, we see a huge difference. The ever-changing iPhone to the ability to speak on Facetime or Skype to someone on the other side of the world. Technology has allowed us to feel closer with the rest of the world. It is possible to see how clothes are made and manufactured rather than seeing them first in a shop. How has technology changed the shopping experience? Clothing store apps are easily accessible on a smartphone. It is possible to buy a new outfit in minutes and for it to arrive by the…
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Instagram and Inclusivity
The discussion of inclusivity in fashion is a topic we all should be aware of. Everyone has a connection to fashion just by wearing clothes. Regardless of whether style is at the forefront of the decisions made when getting dressed. With that being said, the topic of fashion and disability is an excellent campaign that highlights issues people with disabilities face. Perhaps when shopping or scrolling down Instagram. Social media has the power to be inclusive. This can create change in the fashion industry by highlighting the effects on body image. I think many of us can agree that the topic of body image has affected our outlook when it…
