Mindless Mag

  • Our Campaigns
    • Fashion + Mental Health 2020
    • Fashion + Diversity
    • Fashion + Psychology
    • Fashion + Body Image
    • Fashion + The Global Crisis
    • Fashion + Sustainability
    • Fashion + Feminism
    • Fashion + Sexuality
    • Fashion + Influencers
    • Fashion + Veganism
    • Fashion + Climate Change
    • Fashion + Consumerism
    • Fashion + Mental Health 2019
  • Our Campaigns
    • Fashion + Mental Health 2020
    • Fashion + Diversity
    • Fashion + Psychology
    • Fashion + Body Image
    • Fashion + The Global Crisis
    • Fashion + Sustainability
    • Fashion + Feminism
    • Fashion + Sexuality
    • Fashion + Influencers
    • Fashion + Veganism
    • Fashion + Climate Change
    • Fashion + Consumerism
    • Fashion + Mental Health 2019

About Us

Mindless Mag is a storytelling space for FASHION + Stuff That Matters.

Each month we explore the relationship between fashion and important social issues such as mental health, climate change, body image and sustainability.

 

  • Fashion + Diversity

    Five Most Inclusive Fashion Moments of 2020 so far…

    September 8, 2020 /

    The absence of diversity has been an ongoing issue within the fashion industry since its origin. The lack of representation has been apparent and often it seemed like there would never be a change. However, recently due to the growth of diversity movements there has been an increase in inclusivity. The fashion industry is starting to represent our society. This year has been extremely overwhelming to many, with constant unexpected events occurring and changing lives forever. Instead of focusing on negatives, this article will discuss the key most inclusive and positive fashion moments that have happened in 2020 so far, which have made the industry become more inclusive and diverse.…

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    beawilkinson 0 Comments

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    No Secret that Victoria’s Secret Was Desperate for a Change

    September 25, 2020

    An Inclusive Industry & Halima Aden

    September 12, 2020

    Diverse Fashion: Let Your Freak Flag Fly

    September 28, 2020
  • Fashion + The Global Crisis

    My Lockdown Transformation: Shopaholic to Conscious Consumer

    May 30, 2020 /

    My shopaholic realisation: Forty-three days ago, when all of this madness began, I, like most girls my age, was a self-confessed shopaholic. My daily hobbies consisted of scrolling through online shops for hours at a time and eagerly waiting for those glorious parcels to arrive at my door. So, as you can imagine, when news of lockdown broke out, I was delighted to have all the time in the world to be doing my favourite pastime completely guilt-free. Before long, I had overloading baskets sprawled across different sites ready for me to buy. “But what was I actually buying these clothes for?” I thought to myself. I had ‘going out…

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    lydiaheywood 0 Comments

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    Unprecedented: global crisis, fear and fashion

    May 5, 2020

    Our relationship with fashion: before, during, and after a pandemic

    May 14, 2020

    Fashion and the global crisis – will coronavirus kickstart sustainability?

    May 16, 2020
  • Fashion + The Global Crisis

    Fashion, Suppliers & the Global Crisis

    May 29, 2020 /

    The role of mainstream media during the Covid-19 global pandemic The media is undoubtably an incredible tool which allows news to be presented on a variety of platforms to the entire nation and beyond. Despite its positive implications, the delivery of news through media outlets can often cause negative emotions and provoke panic. This is something that we, as a nation, have experienced throughout the Covid-19 pandemic. There have been criticisms surrounding how Covid-19 news updates have been presented by the media. The focus has heavily been on the negative aspects of the pandemic, without a healthy balance. The positive aspects, such as communities coming together and showing a united…

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    hollymccor 0 Comments

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    Shrinking private space

    May 30, 2020

    The COVID-19 Consequences

    May 26, 2020

    The global impact of COVID-19 on the fashion industry

    May 12, 2020
  • Fashion + The Global Crisis

    COVID-19: Consumer Behaviour and Sustainable Fashion

    May 28, 2020 /

    On the 23rd of March, Boris Johnson ordered a nationwide lockdown due to the growing rate of coronavirus cases in the UK. This lockdown demanded that for the foreseeable future, any non-essential businesses were to be closed to the public, and any non-essential workers now needed to work from home. While supermarkets have continued to serve the public and are struggling to keep up with panic buying demand, other businesses such as those in the fashion industry are struggling to stay afloat in the new climate. The pandemic has led to an estimated 40% drop in average market capitalization from the beginning of January to the end of March, and…

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    hattiebanfield 0 Comments

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    Unprecedented: global crisis, fear and fashion

    May 5, 2020

    The biggest trend of S/S20

    May 13, 2020

    Fashion and the global crisis – will coronavirus kickstart sustainability?

    May 16, 2020
  • Fashion + The Global Crisis

    Sustainability out the Window? Corona is the new Trend

    May 28, 2020 /

    How coronavirus is pushing sustainability to the side Prior to the outbreak of COVID-19 back in January 2020, sustainability was becoming a major talking point among fashion retailers, but now Coronavirus has taken over every aspect of our lives. Consumers were becoming hungry for information from their favourite brands in relation to how garments were being created in the fast paced environment. But has COVID-19 caused consumers to forget about sustainability? Post-pandemic The fashion world prior to the outbreak was ready for a change, with big brands focusing on how they can incorporate more sustainable and environmentally friendly practices into their production and supply chain processes. This has come as…

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    elliecooper1 0 Comments

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    The COVID-19 Consequences

    May 26, 2020

    Fashion’s future: during difficult times and post-pandemic

    May 11, 2020

    What the Coronavirus really means for fashion

    May 7, 2020
  • Fashion + The Global Crisis

    COVID-19: An Opportunity for Change?

    May 27, 2020 /

    How is the global crisis affecting consumer behaviours towards fashion? It seems an increasingly difficult question. Will the drastic changes we have seen in the short-term result in long-term positive change for the fashion industry? The complexity of our buying habits may need more than a month of lockdown to untangle the skein of consumerism. The complexities of aspirational culture: In an article on luxury fashion in China, the Journal of Retailer and Consumer Services looked at the relationship between the culture of aspiration which drives the luxury goods market and the economic reality behind its incessant growth. They look at fashion as a symbol and how this affects what…

    read more
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    Fashion’s Future: during difficult times and post-pandemic

    May 11, 2020

    COVID-19: the impact on the fashion world

    May 6, 2020

    Fashion + the Global Crisis

    May 31, 2020
  • Fashion + The Global Crisis

    Covid-19: the Impact on Garment Workers

    May 27, 2020 /

    Covid-19 has instilled panic in so many of us and has impacted a multitude of aspects in our daily lives. The days of shopping until you drop seem like a distant memory as strict lockdown measures keep our high-street stores closed until further notice. Most of us in the Western world have now come to accept our newfound lives. Days filled with online shopping and baking banana bread every chance we get have become the new normal. However, it’s important that we don’t forget about the impact that these changes are having on the people behind our brand-new tie dye sweatshirt. I’m talking about those people who work tirelessly and…

    read more
    Megan Taylor 0 Comments

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    COVID-19: An Opportunity for Change?

    May 27, 2020

    Fashion + the Global Crisis

    May 31, 2020

    My Lockdown Transformation: Shopaholic to Conscious Consumer

    May 30, 2020
  • Fashion + The Global Crisis

    The COVID-19 Consequences

    May 26, 2020 /

    On December 21st 2019, the first case of an unknown pneumonia surfaced in China. In such a crucial date in the calendar, nobody would have suspected the impact to be encountered 5 months on. The world as we know it has come to a standstill for one disease, COVID-19. Nation to nation, critical measures are put in place to reduce the spread of the disease. Limiting social contact, furloughing millions of employees and the closure of businesses worldwide has led to the current state; lockdown. When will it all end? The answer everybody wants to know, but no one does know. Frustration is on the minds of the world’s population,…

    read more
    Luke Scanlon 0 Comments

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    COVID-19: Consumer Behaviour and Sustainable Fashion

    May 28, 2020

    Fashion’s future: during difficult times and post-pandemic

    May 11, 2020

    COVID-19: An Opportunity for Change?

    May 27, 2020
  • Fashion + The Global Crisis

    Social Media Has its Own Pandemic

    May 25, 2020 /

    Imagine you are in quarantine, it shouldn’t be hard as you most likely are. Now imagine you are quarantining in one of the most affected parts of the UK. On top of that, add the fact that six other people are quarantined with you, including your parents. OK, good so far? One more thing: your mother is asthematic and diabetic, vulnerable. The picture you should have in your head right now is a perfect illustration of my situation. Yep, I’m homebound in the city of Sunderland with a mother who is too frightened to even walk out into the garden. So, believe me, I, more than anyone, eagerly consume the…

    read more
    henrygray21 0 Comments

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    Fashion, Suppliers & the Global Crisis

    May 29, 2020

    What the Coronavirus really means for fashion

    May 7, 2020

    Sustainability out the Window? Corona is the new Trend

    May 28, 2020
  • Fashion + The Global Crisis

    Mainstream Media: the Global Crisis and Fashion

    May 25, 2020 /

    It has been two months since Covid-19 became classed as a pandemic by the World Health Organisation. Since then, nearly everything in mainstream media has had the common thread of being associated with the global crisis; and if I am to be truly honest, most of the information has been negative. However, how can it not be? The world is currently facing a situation that can be compared to the Spanish Flu, which happened a century ago. We still are unsure of how it happened, as well as how long we’re going to be living this “new normal” that we’ve had to adopt. For over a month, we have been…

    read more
    Loren Hall 3 Comments

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    What the Coronavirus really means for fashion

    May 7, 2020

    Fashion and the global crisis – will coronavirus kickstart sustainability?

    May 16, 2020

    COVID-19: Consumer Behaviour and Sustainable Fashion

    May 28, 2020
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