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Five Instagram Influencers over 50 you should follow
Fashion and age, in more recent times, go hand in hand. Perpetuated by stereotypes like the Silver Fox, we’re now beginning to see stylish men and women in movies, magazines and the media. The shift from traditionally presenting older women as frumpy and ‘witch-like’ in films is well underway, but we are still behind when it comes to representing strong, fit, beautiful older women on social media. This article outlines five Instagram influencers over 50 who are killing it! @beautyprotocole The Beauty Protocole, as named in her bio, is all about ‘inspiring women to discover there is no age limit to being fabulous’. The feed encompasses beauty, fashion and lifestyle,…
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Plastic fantastic? Plastic fantastic? How fashion is leading more women to cosmetic surgery
Over hundreds of years our fashion trends, culture and spending habits have all changed along with the way we view ourselves. With cosmetic surgery on the rise, it has never been easier to have a quick pick me up whenever we feel like it, especially as more beauticians are becoming qualified to take a stab at it. The most common treatments in the UK are micro-blading, Botox and fillers, with 92% of all cosmetic procedures in the UK being for women. But what has driven this change? Contour, rejuvenate and enhance It’s quite overwhelming when looking into cosmetic surgery with so many different choices to “fix those troubled areas”, as…
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The level of body image diversity in fashion
Naivety is a prominent mentality in modern society and media when it comes to the impact of body image. As the media bombard the public with advertisements or articles that convey the perfect figure – a body image that the majority of people do not see when they look in the mirror each day. The size discrimination of fashion shows Petite, tall and plus-size are titles of how modern society categorises a person’s physical size. But does the size of a person restrict their opportunities? There is a level of exclusivity and judgement when it comes to evaluating body image. An exclusivity which controversially transfers to the modelling sector. As…
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Will fashion ever be truly genderless?
In this article we’ll be investigating whether or not genderless fashion is just a trend, or whether it’s here to stay. While gender-fluidity can seem like quite a recent topic, it can be traced back to 1824. Hidden in the forests of Indiana, a small town called New Harmony was founded. In this town, both men and women could wear shirts and trousers. But how could one small town revolutionise gendered clothing while the rest of the world was trapped in rigid gender-stereotypes for the next 150-200 years? How has vintage and second-hand clothing changed gendered clothing? Now that sustainability is becoming a huge part of life for all of…
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Shudu Gram, The World’s First Digital Model
Sorry to the Hadid’s and Jenner’s of the world but the modeling world is quickly changing and it’s of the digital kind. Shudu Gram has been named the world’s first “Digital Supermodel.” Now, when you think of a Digital Supermodel, I’m sure, instantly, your mind wanders off to the movie “Smart House”… or maybe that’s just my head? Shudu is the creation of British fashion photographer, Cameron James-Wilson. He had inspirations of modeling Shudu after Lupita, Duckie Thot, and Nykhor, thus earning her the nickname “South African Princess.” A Digital Influencer Shudu is represented by the world’s first digital agency called “Diigitals” and has gained over 195,000 followers on Instagram…
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The Clement Twins: Nine year old Instagram Influencers
Can you remember what it was like to be nine? If I recall correctly my days were filled with watching CBBC whilst trying to dodge doing my homework. What about you? Were you an influencer who was signed to several modelling agencies as well as collaborating with loads of major companies? Nope? Don’t worry me neither. I was too busy catching up with Tracy Beaker and learning my spellings. But whilst most of us can’t even say we are successful influencers as an adult, let alone at the age of 9, this is not the case for the Clements Twins, who have soared to stardom over the last couple of…
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Fashion Influencers: the good, the bad and the never ugly
86% of marketers have spent on ‘Influencer Marketing’ in the last twelve months according to the Digital Marketing Institute. Influencers are big business, but are they using their power of influence for good? In this article, Praba Ellawalla, a Fashion Media & Marketing student at Mode D’Art university in Paris, explores her thoughts. What is a fashion influencer? A few years ago, if you’d asked me about “Fashion Influencers” I would have given you a sarcastic smile and a lecture about being naïve and not respecting the English language. Today, however, I can give you a long list of fashion influencers and plenty of information about what they do. The…
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How Instagram has changed the face of fashion
It is no secret that social media influencers produce heavenly posts where the colours of their clothes pop against idyllic clean backgrounds. They modify their image to maximise engagement and ultimately sell the content highlighted within. This article considers whether Influencers are to blame for the meteoric rise in fast fashion, or are we – the consumers – the ones at fault? From sewing machine to screen In the 1950’s only people of means could buy “ready made” clothes. It was the norm for many to spend hours designing, planning and making their own garments. The high street was their Instagram and the sewing machine their screen. My mum enjoyed…
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Dear Fashion Influencers, I’m a Slave 4U
From Britney Spears to Chiara Ferragni, celebrities and and fashion influencers have a powerful impact on our society and what we wear. How have they had an influence over you? Andrea Vazquez shares her story… In a Destiny’s Child haze I spent an unnecessary amount of time kissing my magazine posters of all my favorite boy bands (seriously, what else is there to do when you’re a little kid in the early 2000’s?). The American Music Awards were starting and I, much like any other kid, believed it was pretty much life-or-death if I did not get to see my favorite celebrities red carpet looks. I would scurry to my…
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Are fashion influencers a bad influence?
Fast fashion brands such as Pretty Little Thing create fashion influencer collections to rid themselves of surplus stocks. But is it right for influencers to label these clothes as their own and should brands increase their prices dramatically just because Molly Mae is written on the tag? Pretty Little Thing recently released collections with A-list influencers such as Love Island star Molly Mae and the girl band Little Mix. There has, however, has been talk about whether they were any part of the actual design process at all. According to some Pretty Little Thing customers on Twitter, they’ve previously purchased these same clothing items years ago which are now being…
