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Not All Heroes Wear Capes – Some Wear Thrifted
How thrifted clothing can counter the fashion industry’s growing problem I think it’s fair to say that the fashion industry has a problem with sustainability – and now is the time for a much-needed intervention. With environmental destruction and pollution being a part of our daily lives, there is a growing sense of collective responsibility to address this climate emergency. The damage as we know, has been a result of unsustainable practices, including the wide use of plastics, landfills, non-renewable energy, scarce resources, and more. This real threat to our environment, however, has been met with many encouraging interventions. Supermarkets have turned the tide on single-use plastic bags, eateries are…
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A Fashion Revolution is Coming (If You Want it)
Circular fashion has the potential to change the world. It’s a revolutionary method to maximize the life cycle of our clothes that challenges today’s unsustainable fast fashion market. If I told you that 62% of women in the UK bought clothing online in 2020 would you believe me? Well, probably. We were (and still are) stuck at home, the high streets are closed, and apparel has become a new symbol of hope: “I bought a dress for when the pubs open again!” and “I can’t wait to show off this outfit after lockdown.” Clothing is the light at the end of the tunnel for so many. Unfortunately, the reality where…
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The Forbidden Beauty of Age in Fashion
Everybody ages, that’s a given. Yet the image of age is very rarely represented in the fashion world and is sometimes frowned upon. OK, you’re right, there are symbols of older beauty in popular culture, with people like Idris Elba and George Clooney winning the title of Sexiest Man Alive in their older years. But although they may have had a grey hair here and there, they hadn’t even reached 50 when the earned the title. The absence of age in beauty standards In the age of representing diversity, the fashion industry is performing poorly. Most brands that we see and consume have standard for their models. Their models are…
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Instagram and the New Age of Fashion
Fashion is a way to express ourselves. We can show the world who we are through our clothing and attract similar people into our lives. This cultivates a sense of belonging through our inspirations. Instagram is helping usher in a new age of fashion, asking the industry to become more sustainable. As a late teen, I was very into finding my style. I loved incorporating unique pieces into my wardrobe and the charity shops in my town were ransacked every time I went in. Spoiler alert: I’m still ‘finding my style’ as my idea of style develops. Instagram and the new age of fashion One thing that has helped me…
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The Horror Story of the Fashion World
Simply put, we are killing the planet. And one of the big contributors to this is the fashion industry. It is the third biggest pollutant on the planet and it continues to rip through our natural resources on a daily basis. We have the solution right under our noses, yet we still do nothing. We, as consumers, need to become more aware of the impact this industry is having. Our money is single-handedly funding our planet’s demise and the majority of us have no idea how. The life cycle of fashion The life cycle of your typical fashion garment is probably a bit of a mystery to most – other…
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How can we get rid of the one-time-wear taboo?
We’ve all been there. You’ve got a cute picture you want to post on Insta, but you’re wearing the same outfit as your last post. Really frustrating. So, what do you do? The ‘one-time-wear’ system says you should buy something cheap and new, then take another photo. But how is this sustainable? In short, it’s not. It’s the number one issue in the textiles industry at the moment. We actually threw away £12.5 billion worth of clothes in Britain last year. All because 1 in 6 of us don’t want to be seen wearing the same outfit twice. Where Did This ‘One-Time-Wear’ Taboo Start? We can trace the ‘one-time-wear’ trend…
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Is fashion killing our planet?
The UN has predicted that the global population could reach a whopping 9.8 billion people by 2050. If this happens, we will need the equivalent of 3 planets to provide the resources needed to sustain our current lifestyles. So how can one planet create all these resources? And how can we as consumers change our behaviour to stop us killing our planet? How Bad is the Fashion Industry Environmentally? We all know that fast fashion is causing the fashion industry to be one of the main pollutants of the environment. Each year we, as a planet, consume more than 80 billion items of clothing. Another £12.5 billion worth of clothes…
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Sustainable Fashion: From 1990s ‘Sloppy Eco Style’ to Sustainable Stylish Fashion Trend
How Sustainable Fashion has entered mainstream thought and is beginning to take over the fashion industry. Sustainability has become part of a revolutionary fashion movement and is no longer considered sloppy eco fashion but has taken over the stylish and luxurious fashion catwalks of major fashion capitals of the world.
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Objectifying Women in Fashion for Business
The problem of objectifying women in the fashion industry and how emancipated women can shape the future of advertising in fashion
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Society, Fashion Industry and A Woman’s Worth
An average woman, her self-worth as shaped by the fashion industry and the feminine awakening to a new world of fashion and concept of beauty.
