-
Under pressure: Keeping up with fashion trends
E-Girls with chains, plaid skirts and oversized band t-shirts. Instagram baddies flexing in bodysuits and high waist skinny jeans. And VSCO girl scrunchies, Kånken backpacks and overpriced water bottles – are we feeling under pressure to keep up with fashion trends? Fashion as a sport Each of these fashion trends have come and gone within the last couple of months, with popular app TikTok facilitating many of them. No matter what your feed looks like, who you follow or interact with you’re sure to have come across one or two of these fashion trends in your daily social media habits. Whether you have friends who have suddenly started listening to…
-
Gen z’s pressure to keep up with fashion trends
The pressure young people have to keep up with current trends Although fashion can contribute in aiding an individual with good mental health, the immense pressure for young people to stay up to date can be jarring. Nowadays fast fashion has allowed customers to frequently keep up with the newest trends at a cheaper price. However, with the constant changes there is pressure for young people to continue buying. The art of social media fuels this as the majority of gen Z’s are using social media platforms and use influencers for inspiration. Gen Z’s pressure in fashion is constantly rising and will only increase more due to who they closely…
-
How Trends Can Be Toxic to Our Mental Health
Social media is the largest, most popular and global network of all time. With 3.81 billion active social media users around the world, almost every brand uses social media as their platform base. First thing of a morning and last thing at night, a lot of people tend to scroll through social media apps. Looking at new trends or comparing ourselves to others is the norm. However, this could lead to users struggling with their mental health. Mental health Social media can play a huge part in affecting a person’s mental health. Instagram in particular can have a negative effect. Due to Instagram predominately being a picture app, this can…
-
Trend Forecasting: Method Behind the Madness
What is a Trend Forecaster? Trend forecasters are lifestyle detectives; they spend their time detecting patterns or shifts in consumer attitudes, mind-sets and lifestyle opinions. Trend forecasting requires curiosity and interest in a wide array of subjects ranging from art and design, science and technology, socio-economics, food and travel (just to name a few!). The globally recognised career focuses on upcoming trends, predicting the colours, fabrics, textures, materials, prints, graphics, beauty, accessories, footwear, street style, and other styles that will be presented on the runway and in the stores for the upcoming seasons. Research – Making Sense of the Truth Trend forecasters use a sequence of techniques; gathering cultural and social…
